Adversaries into allies : master the art of ultimate influence / Bob Burg

Author : Burg, Bob
Rating :
Adversaries into allies : master the art of ultima...

Faced with the task of persuading someone to do what we want, most of us expect resistance. We see the other person as an adversary and often resort to coercion or manipulation to get our way. But while this approach might bring us short-term results, it leaves people with a bad feeling about themselves and about us. At that point, our relationship is weakened and our influence dramatically decreased. There has to be a better way

Publisher : New York New York : Portfolio/Penguin
Publish Year : 2015
Page : 250 pages
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1040005416 SI00213 In Review 0 Please Login

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