In companies' quest to attain double-digit growth in single digit markets, companies have frantically created more products, customers, markets, suppliers, services and locations. Yet all this complexity adds cost causing topline revenue to go up, and bottomline profits to go down.This title shows readers how to track complexity and reduce or eliminate it.Filled with examples of companies who have successfully conquered complexity, this guide demonstrates how to institute new metrics and modifications to existing cost and management control systems so they can choose when to cut complexity out and when to capitalise on it