Framework for Marketing Management /Philip Kotler

Author : Kotler, Philip
Rating :
Framework for Marketing Management /Philip Kotler...

Framework for Marketing Management is a concise adaptation of the gold standard marketing management textbook for professors who want authoritative coverage of current marketing management practice and theory, but the want the flexibility to add outside cases, simulations, or projects

Publisher : New Jersey : Pearson education
Publish Year : 2009
Page : 384
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1010071254 BA00074 Available 0 Please Login

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